SXSW reading list
- Maverick!: The Success Story Behind the World’s Most Unusual Workplace by Ricardo Semler
- The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business (Harperbusiness Essentials) by Clayton M. Christensen
- The Innovator’s Solution: Creating and Sustaining Successful Growth by Clayton M. Christensen and Michael E Raynor

